Planning a product by Victor Gino Raviolo

Cover of: Planning a product | Victor Gino Raviolo

Published by Society of Automotive Engineers in [New York .

Written in English

Read online

Subjects:

  • Commercial products,
  • Production planning

Edition Notes

Book details

SeriesSociety of Automotive Engineers. Special publication -- no. 341, L. Ray Buckendale lecture
The Physical Object
Pagination18 p.
Number of Pages18
ID Numbers
Open LibraryOL22781515M

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Product Planning is the ongoing process of identifying and articulating market requirements that define a product's feature set. Product planning serves as the basis for decisions about price, distribution and promotion.

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Authored by renowned expert Günther Ruhe, Product Release Planning: Methods, Tools and Applications presents methods and tools to apply sound planning to product development and product management.

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